Microsoft Zune
Available: Now
Price: From £169
While Apple is busy trying to help you shift your spare tyre Microsoft have released their challenger to the iPod's crown, the Zune. It is a 30GB music and video player that has Wi-Fi compatability so you can send songs, videos and photos to similar devices. However for the person receiving the files any legitimately downloaded tunes will disappear once they've played it 3 times.
The Zune features a 3-inch colour screen with a landscape mode for video viewing and is ridiculously easy to use for anybody familiar with Windows. It will automatically import your existing music, pictures and videos from iTunes and Windows Media Player in a variety of formats. Music is downloaded from Zune Marketplace, a rival to iTunes, where you can purchase three month or one month passes to download as much music as you want.