H&M
Price range:£5 - £40
Verdict:The Australian pop queen launched a swimwear line called H&M Loves Kylie in May 2007. The singer designed 15 styles of bohemian-chic beachwear which were a roaring success. Not only was she ecstatic about the line saying, "to me it is all about summer indulgence, effortless chic and lots of fun", but 10% of the revenues spent on this beachwear line were donated to international charity WaterAid.