'Flanimals'

What's it about? The hilarious, random book - illustrated by Rob Steen - features different characters described as species of animals which form an imaginary world.

Verdict: Combined, his four 'Flanimals' books have sold 500,000 copies in the UK. One was WH Smith Book of Year and ITV has commissioned a television series based on the books, with a predicted air date of 2008. What a roaring success!