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The latest must-have anti-ageing face cream has enjoyed a rapturous reception from British shoppers. The cream has been so popular in Selfridges that it has already sold out, with dozens putting their names on a waiting list for the next batch.

The product is the first anti-ageing cream to be made with a lab-developed synthetic growth hormone (HGH). This is combined with extract of green tea to produce the anti-ageing lotion. It is said to increase the rate of skin cell generation and also claims to reverse skin pigmentation caused by natural ageing and prolonged sun exposure.