10:00 04 June 2015
When you feel that you’re in desperate need of a hug, a company called The Snuggery can provide exactly what you need – for a price. The company, based in Rochester, New York State, allows customers to choose how long they want to be held with prices even available for overnight stays.
The company’s founder, Jackie Samuel, said in her website: "The Snuggery is a place to take a break from the hustle and bustle of life and focus on the simple restorative pleasure of touch.
"Though science has unquestionably supported the psychological and physical benefits of non-sexual touch, Americans distinctly lack it. It's time for change."
She added: "Consequently, we tend to be more agitated and aggressive, both verbally and physically, than people from places where affectionate touch is open and normal."
Prices for the service range from £32 for one snuggler and £65 for “double cuddle.”
Overnight sessions, which are offered for well-established customers, begin at 10.30pm and conclude at 7am with a tag price of £280.