16:40 10 May 2017
One of the things that a brick-and-mortar grocery store must do in order to grow its business is to continuously innovate. The secrets to staying in any type of business is knowing what your customers want, providing them with as many options as possible, and giving them convenience. Using online grocery platform, these can be easily achieved.
With Ocado Smart Platform, grocery store owners no longer need to start from the scratch to launch their online delivery service. Ocado is currently the world’s largest online-only grocery retailer operating in the United Kingdom. It uses its own technology in picking and packing customers’ orders in huge automated warehouses before delivering the grocery items using its own delivery fleet. It has helped Morrisons (one of the big four brick-and-mortar grocery retailers in the UK) create its online grocery business using its existing platform.
OSP is an end-to-end e-commerce, fulfilment, and logistic platforms that run in cloud. It offers offline retailer a seamless integrated solution and everything they need to make online grocery delivery profitable as well as deliver enhanced customer satisfaction in the form of massively greater range, lower wastage, greater product life and freshness, and very low levels of substitution.